Cohen Silverman Rowan LLP Providing Cousel for promotional and marketing legal issues
Practice Areas

Focus Areas:

Sweepstakes and Instant Win Games

Skill Contests

Alcohol Beverage Advertising/Promotions

Consumer Offers

Sports & Event Marketing

 

 

 

 

Cohen Silverman Rowan LLP concentrates its practice in the following areas:

Sweepstakes and Instant Win Games

Giving away prizes at random to a few lucky persons is a tried and true marketing technique. However, the line between a dynamic, innovative chance promotion and an illegal lottery can quickly become blurry. More...

Skill Contests

In contests, prizes are awarded to the best performers. While this may be a simple enough proposition, issues abound for marketers interested in using skill-based promotions. More...

Alcohol Beverage Advertising/Promotions

Marketing beer, wine and distilled spirits presents special challenges. In addition to lottery laws (under which promotions featuring the elements of prize, chance and consideration are illegal), and consumer disclosure, trade practice and other laws, a complex web of federal and state regulations address the range of permissible activities for advertising alcohol beverages. More...

Consumer Offers

Coupons, rebates, premiums – we’ve all seen these offers for almost every product under the sun. More...

Sports & Event Marketing

How can you get in on the action by offering promotions tied to major sports events? More...

Other Practice Areas

Business-to-Business and Trade Promotions
Sales & Employee Incentive Plans
Licensing
Trademarks & Copyrights
Rights of Privacy & Publicity
Contract Negotiations and Drafting
Loyalty and Rewards Programs
Product Marketing, Distribution, Pricing
Cause-related Marketing